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These cases are still quite short – please bear with me as I turn them into real case studies, or give me a call for more details.
Pukka
2019·Global tea brand, part of Unilever
Executed with:
Market research and validation
Proposition design and prototyping
Customer journey optimization
We collaborated with Pukka to validate and refine a complimentary app designed to help people relax and unwind. This process included conducting user interviews and prototyping new features related to food and meditation, as well as enabling direct product purchases through the app.
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