Shape what's next

Clarity for your product decisions. High-impact strategy, product design, and targeted user tests — with coded prototypes when they're the fastest way to learn.
Flexible monthly subscription. Pause anytime. Mix services as needed.
If this feels familiar, you're not alone.
- Your roadmap keeps growing, but you still don't know what will actually move the product forward.
- When you explain your product, people are polite and nod — but they don't really get it.
- You're making decisions based on gut feel, because you don't have enough signals from users.
- Your prototype looks close to what you imagined, but using it still doesn't feel right.
- People try the product, but they don't return — something isn't clicking yet.
You don't need more features.You need clearer direction, sharper flows, and faster learning.
Strategy first
Every cycle starts with clarity: what matters now, what moves the product forward, and why.
Clarity in design
Flows and interfaces that cut through complexity and make the product easier to understand.
Validate what matters
Test direction early — with light conversations and simple prototypes that reveal what's worth building.
Fast experiments
Coded prototypes that show real behavior and remove ambiguity before you commit to build.
Designed for delivery
Aligned with real-world constraints so decisions move smoothly into design, development, and execution.
Focused collaboration
Async and lightweight, with a monthly strategy call to align priorities and keep momentum strong.

"Jeroen brings clarity and energy to every design conversation. If you have the opportunity to work with him, take it."
Alex PanagisFounder & CEO
"The collaboration with Hubition went very smoothly and easily. A pleasure to work with."
Mark KarstenHead of Digital
"Jeroen has a rare combination of great engineering skill and aptitude for product design, and this is evident in everything he produces."
Kieran McHughFounder & CEOWe move fast, learn constantly, and adapt each month based on what matters most.
Kickoff
A deep-dive session to understand goals, challenges, and immediate priorities.
Strategy
A monthly call to align on insights, refine direction, and set a focused next cycle.
Design
High-impact flows and simple interfaces delivered in Figma at key moments.
Prototyping
Coded prototypes for cases where a small build teaches us more than static design.
Research
Targeted user tests when they help us make a better decision.
Transition
If you want to bring parts of the work in-house later, we ensure a clean handover.
One subscription. Total flexibility.
Senior product expertise that helps you think clearly and move faster, without hiring full-time.
Hubition Pass

Pre-seed
Discounted quarterly plan for eligible pre-seed ventures.
Scale
Double or triple capacity with multiple subscriptions.
Have a dev team?
We help them move faster with clear flows and prototypes that remove ambiguity before they build.
Have a designer?
We help them shine with sharper flows, clearer decisions, and senior product direction.
Have a strategy?
We help you turn it into momentum with clear priorities and targeted user tests.
Starting from scratch?
We help you start the right way — with strategy, design, and targeted user tests when it matters most.
The product partner for what's next.


Passionate about the products that change how we live, Hubition partners with founders to bring clarity to early ideas and shape them into clear, testable product concepts — with a focused, distraction-free way of working.
We're a remote-first product studio, working with ventures around the globe. You'll often find us in Amsterdam, London, or Toronto — or wherever great ideas take shape.
Hubition was founded by Jeroen Riemens, a product designer and advisor with over 15 years of experience. The products he has worked on are used by more than five million people worldwide.
Book an intro call.
Schedule a short 25-minute call to discuss your project and see if we're a good fit.